Creating a Social Media Business Profile That Connects with Customers

You’re likely already using social media as a part of your marketing strategy. If you get a lot of traffic to your website and don’t get a lot of attention on social media, then your business profile may be turning potential customers away.

Social media business profiles that connect with customers are more likely to result in high-converting traffic to your website.

Make Sure That You Use the Right Name

The first, and one of the most important, factors of your social media business profile is the name of your social media account. If you’re developing a personal brand, you should stick with your own name. This is especially true if you use your name for all promotional purposes.

For businesses with a specific business name, make sure that your social media account matches. Basically, whether you’re developing a personal brand or a business identity, the name should match your website and your promotional material. People should not have trouble searching for your profile.

Choosing the Best Profile Pic

Once you choose the right name, you need to choose the best profile pic. Again, there’s a difference between profile pics for personal brand and business brands. For a personal brand, such as an internet guru or a blogger, you’ll want to use a picture of yourself.

Businesses should use the same logo that they use on all other promotional material. You’re probably noticing a pattern here. The goal is to make things consistent across your website and social media profiles.

Along with remaining consistent between your website and social media account, you also need to use the same name, profile pic, and other details across all networks. This means using the same info on Facebook, Twitter, Instagram, and any other social media networks that you use.

Be Clear and Direct with Your Bio

After looking at your profile pic, a visitor may check out your bio. They shouldn’t have any trouble determining what it is that you sell, after reading your bio. So, keep your bio clear and direct. It should be short and to the point.

Describe your business or website in a single sentence. Don’t worry about making a sales pitch in your bio. Instead, focus on the actual value of what you do.

Use a Background Image That Matches Your Image 

The background image that you choose for your profile should match the overall image that you’re promoting. In fact, the background image can be more important than the profile picture. A poorly created background will look unprofessional, limiting your ability to connect with customers.

If your background appears pixelated or hard to read, you need a new background image. You could hire a graphic design freelancer to create a background for you or take the time to create a clear, easy to read background yourself.

When you make your own background, either use a vector editing program or make sure that your image matches the exact dimensions recommended by the social media network. These recommendations are different for every network.

Keep in mind that the sizes of backgrounds and other details can change. Twitter and Facebook have updated the layout of profile pages several times in the past few years. Make sure that you remain up to date as these changes occur.

Choosing the right name and using a professional profile pic and background can go a long way towards helping you connect with customers. You should also interact with your followers. Respond to questions and comments and encourage a discussion in your posts by ending a post with a question.

Start improving your social media business profiles. Connect with your customers and increase sales. If you want more marketing suggestions and a way to generate conversion-ready prospects each month, then click here and learn more about my done-for-you system.

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Why People Share: The Psychology Behind Social Media

Social media has taken the internet by storm. There are 31.25 million Facebook messages, 347,222 tweets, 17,361 LinkedIn profile views, 48,611 Instagram pictures, and 300 hours of YouTube videos uploaded each minute. The internet is full of content that’s constantly being created or shared.

We already know what is happening, but let’s dig a little deeper and get to the “why” of it. Why do people love sharing on social media? What’s the psychology behind it?

As luck would have it, a study by the New York Times Consumer Insight Group found the answer for us. Researchers concluded that there were five major reasons why people share on social media:

Entertainment

Perhaps this is the most obvious answer, but it was also the least common reason out of the five. Everyone loves a good dog video or a funny prank that they can laugh at and share with their friends. After all, what is the internet for if not entertainment?

Less than half of shares are motivated by entertainment or passion. Nevertheless, it does explain the tendency for funny YouTube videos to go viral as people want all their friends to see it.

Supporting a cause

It’s almost impossible to go onto social media and not see someone talking about a cause they are passionate about. The study found that 84% of respondents use social media to share their support for a social cause. Whether it’s fighting against immigration bans or police brutality, social media remains a powerful tool for expression.

A perfect example of this would be the Ice Bucket Challenge. Politicians, celebrities, athletes, and hundreds of others all participated in this viral challenge which helped raise over $130 million for various ALS organizations.

Self-Fulfillment

Related to the above point, many people share on social media to feel good about themselves. A simple click of a button can let all your Facebook friends know how they can best provide relief to hurricanes or donate to their local homeless shelter.

Sure, some might call it slacktivism, but it’s hard to overlook just how excellent social media is for raising awareness of important causes. It’s an easy way for people to make themselves feel better while fighting for a good and noble cause.

Expressing Yourself

The study found that 68% of respondents love sharing things that they feel helps them express who they are. Whether someone is showing the world their love of dogs or how excited they are for the latest blockbuster summer hit, there’s something that just feels good about expressing yourself. No places are as good at showing someone’s uniqueness as social media.

It only takes a few clicks to let the world know who you are and what you like. Many people don’t have the chance to divulge such details about themselves in the regular world, so social media provides a wonderful vehicle where they can truly be themselves without fear of judgment or restriction.

Friendship

This last point takes us to the social aspect of social media. More and more people are making new friends and connections online. It doesn’t matter if you’re finding your next hot date on Tinder or connecting with a potential new business partner on LinkedIn—social media and the internet has made meeting new people much easier than ever.

According to the study, 78% of respondents share on social media to keep in touch with old friends. It makes sense when you consider that the vast majority of Facebook friend lists are people that most users never keep in touch with. Sharing content allows them to reconnect with those who they haven’t talked to in a while and rekindle old friendships.

Conclusion

It’s impossible to deny the massive influence that social media has in our current day and age. The influence of companies like Facebook, Twitter, and Instagram also allows brands to capitalize on new opportunities as they can reach people who are just casually scrolling through pages from the comfort of their phone.

Take a look at your content and ask how it plays in to one of these five psychological factors. You never know what sort of marketing strategies might arise after a little bit of introspection. And, if you’d like more access to invaluable online marketing strategies, check out my done-for-you system.

What Is People-Based Marketing?

Marketing is all about reaching people and all marketers want to find out how to reach the greatest amount of people with the smallest amount of effort. This often means sending the same generic message to hundreds, if not thousands, or people.

 However, everyone is unique and therefore has unique needs. What is relevant to one person might not be relevant to the next. It’s hard to be that brand that appeals to everyone since each person is so different. This is where people-based marketing comes in.

What It Is

 People-based marketing represents the original promise of digital and internet marketing; it allows you to replace your broadcast with personalized messages and experiences that the consumer wants to see. It allows brands to establish a marketing system centred around the individual consumer and utilize plenty of data to track that person’s behaviour and spending habits. People-based marketing strategies revolve around the consumer and all marketing efforts are aligned to fit their needs.

One company that utilizes people-based marketing very well is Spotify. Users stream music for several hours a day, often depending on their mood. Listening habits change when the user is relaxing, driving, or exercising and Spotify tracks all this data.

Spotify’s algorithms help create customized and personalized experiences for its users. It will recommend new releases that the listener might enjoy, create personalized playlists based on listening habits, and even remind users of music that they haven’t listened to in a while. These features make users feel like Spotify is tuned into their specific wants and needs.

The best way to utilize a people-based marketing strategy is by paying attention to the three main elements:

Identification

 This is the first and most important part of people-based marketing. Without any identification, everyone you’re trying to target might as well be a nameless and faceless person.

Cookies used to be the main method of tracking internet users, but this method is slowly becoming outdated. More people are using multiple devices, especially smartphones, to connect to the internet and much of this information cannot be tracked using cookies.

One of the main ways to identify people is with deterministic targeting which targets users based on accounts and email addresses. For example, Amazon can track what someone doing whether they’re using a desktop browser, mobile app, Kindle, or Alexa since it requires them to use the same account for all platforms.

Another strategy is called probabilistic targeting which uses data analysis to link devices based on things like location and IP addresses. For example, if a computer and a smartphone are both connected to the same home Wi-Fi address, it’s a possibility that both devices are owned by the same person.

Data

You want to find out the most you can about your consumer by collecting data. You can use identifiers such as email addresses to dig up all sorts of information about their habits. This includes, but isn’t limited to, what devices they use, what they like and share on social media, who they follow on social media, what they’ve purchased, what product reviews they’re read or written, which products they’ve looked at, and how often they spend.

Automation

 Lastly, automation is what will make your life easier. You probably have received several automated marketing emails in your life, many of which were tailored to your personal needs. Common automated emails you might’ve received are:

• Telling you events or products you might be interested in based on your history
• Telling you that your shopping cart isn’t empty
• Telling you when an item is restocked
• Asking you if the product arrived on time
• Asking you if the product was in satisfactory condition
• Asking you how much you liked the product
• Asking you to leave a review

Conclusion

 People-based marketing is the future of marketing. You should strive to aim for individuals rather than masses for a more effective marketing strategy.

One easy way to do this is to use an identity resolution service like LiveRamp IdentityLink which helps identify consumers and track their habits. You should also utilize digital marketing platforms to keep a database of consumers and track their unique habits.

It’s not a stretch to say that people-based marketing can completely transform how your company reaches out to consumers and makes sales. If you’d like more access to invaluable marketing strategies, check out my done-for-you system.

If you are 50 or Over You need to Read this

• Are aged 50 or over
• Have a Personal or Workplace pension
• What age do you want to Retire
• How much you will have to Live on after you Retire? 
• How much Do you spend now on Living?
• How will your costs be different when you stop Work?
• What are you filling your retirement time doing?
•                      Spend Time with Your Partner
•                      Travel the Country or the World
•                      Take up a Hobby
•                      See more of the Family
• Everything Costs and, as always, will continue to cost more
• Current Estimates are that you require a minimum of $250,000 if you want to live into your 90's.
• If you want to be active and complete your 'Bucket List' estimates are you will need nearer $1million.
• Have you planned to have this much?
• Do you need to have another Pension Plan?
• DO you have the savings?
• Sadly, Most of us do not.
• That's where my system comes in - simply put it gives you the ability to earn big commissions, so if you have a computer, you could earn.
• Do not worry if you are not Computer savvy as the 21 step learning process takes you from beginner to competent user, you even get your own coach through these steps.
• Now we all know everybody's results are different, but if you follow the learning and implement the way you will be shown then there is no reason at all why you will not successfully grow a substantial fund that will mean there will be NO money worries during Your Retirement. 

====> Find out How the system I use will work for You

Canada Tops the World!

Canadians rank first in the world when it comes to Internet usage, spending an average of 45 hours per month online. Canadians also spend more for broadband speed than 19 other internet-using countries.

These are just a couple of facts pulled from the Canadian Internet Registration Authority’s new 2013.CA Factbook, a compendium of research and data about the global domain name industry and .CA’s place therein. It also provides a glimpse into the state of the Internet in Canada.

“I believe that Canadians will find the information within the Factbook revealing,” says CIRA’s president and CEO, Byron Holland. “From the increasing consumption of media content online to the continued growth of .CA, the Factbook provides a snapshot of an Internet landscape in Canada and around the world that is constantly evolving.”

According to the Factbook, 49% of Canadians strongly prefer .ca versus 17% for .com for business; per viewer, Canada leads the world in viewing online video; and during the last five years, global registrations for domain names were up 70 per cent to almost 240 million domains online.

The site also reveals that Canada’s internet economy accounted for 3% of Canada’s Gross Domestic Product in 2012, totaling $49 billion. And while it’s expected to grow 7.4% per year through 2016, it still falls short of the G20 GDP average of more than 4%.

So the Question I have for You is how are you going to make these facts benefit you?

In real terms there is such an opportunity out there to interact and make money with your own people, instead of trying to get buyers in far flung countries.

With this system  I am getting $5000 months for only a couple of hours work a day, I could do less but I do need ot feel I have earned it.

That's just how I am.

What I do know is that if I can do it, coming from my corporate background of 30+ years, then so could anybody, including You.

 

That has enabled me is the Support network around me, the Coach to get me through the first steps, now I am with another who is an expert at traffic, and is there whenever I have a question.

With all the Canadian internet users, waiting for you to turn them into buyers, I think that it is right for you to come and join me, no matter how much experience you have of using the internet, there is a programme and, more importantly a Coach, for you and the commissions are amazing.

===> Click here and Join me Now.

I look forward to meeting you in person

Kevin

P.S. Input your details and go through the Caroline's video, you will know  why I am as excited as i am that you want to join me.

 

source Knowlton Thomas 2013

 2013

How Would You Like to Run Your Business?

Look at The below Photos and then select the Box under the one that You would prefer to Conduct your Business from.

     Laptop On The Beach                   The Office

Tre enkle "akıl hileleri" du kan bruke til å nå dine mål

Herkese açık çevrimiçi videolar, eller hvad nogle ville kalde en "çaylak", kan det være frustrerende hvis du ikke gore penge endnu.

Nasýl hissettiđinizi biliyorum, çünkü yaklaţýk iki yýl önce oradaydým ... Aptalca davrandým, ailemle birlikte yaţarken, baţarýlý olmaya kararlıyım - ne olursa olsun.

Sonra tüm hayallerim gerçek oldu üç basit "aklın sana" keşfetti Ve sen de Hedeflerinize Ulaşın yardımcı olabilir ...

1. Çok Eylem Yapın - Hazır olduğunuza ya da hazır değilseniz, "analiz felci" ile tereddüt etmeyin. Bunun yerine, hedeflerinizden ve rüyalarınızdan sonra gitmek için hızlı bir karar verin. Hvis du ikke går det, oğlu tarikat, birisi vy gjøre belónninger için.

2. Bir Mentor Bul - Piyango anlayışını unutun. Birçok kişi bir gün uyanacak ve zenginleşeceklerini düşünüyor. Erkekler, işveren hocamızın danışmanı ya da danışmanı değiliz.

3. Rahatsız ol - Her gün, kendinizi bir sonraki seviyeye itmeniz ve rahat olmadığınız bir şeyi yapmanız gerekir. Bu, adapte olmanızı, olgunlaşmanızı ve çok yönlü bir kişi olmanızı sağlar.

Når du använder, "zihin hileler" i ortadan kaldırın, dina drömmar'dan ayrılmayın.

Ve rüyalarınızı daha da hızlı kılmak istiyorsanız, çevrimiçi pazarlama işinde "çaylaklar" için mükemmel olan bir Done For You sistemi hakkında size bilgi vereyim.

Sistem, Steven Bransfield adlı 22 yaşındaki bir "çaylak" tarafından yaratılmıştır.

Steven son iki yılda 1.376.421.03 dolar üretti ve tam olarak nasıl yaptığını anlatan yepyeni bir video üretti ...

Buna Çerez Kâr Sistemi denir ve BURAYA Free

Video'yı izleyebilirsiniz.

Her işletme sahibinin uzun vadeli başarı için ihtiyaç duyduğu ilk üç beceri

Başarılı bir girişimci olmak istiyorsanız, size kariyeri boyunca farklı becerileri gerekir.

İşte her işletme sahibinin uzun vadeli başarı için ihtiyaç duyduğu ilk üç beceri ...

1. Yeni başlayanlar için en üst beceri

Eğer yepyeni bir girişimci-hakkını iseniz çok gelişimsel buz satış Number One En Önemli Beceri başlatın.

De fleste mennesker, satmaktan korkuyor, så de bare ikke gjør det. Fleste mennesker slgurse seg, vefat et for deadri foretar noen salg.

Satış, iş dünyasındaki en önemli yetenektir. Bir girişimci olarak başladıysa insanları etkilemeye öğrenmek için Ve bu önemlidir. Ve satmayı öğren.

2. Gaziler için en üst beceri

Sürekli yolculuk boyunca zorluklarla karşı karşıya gelecek, ama ne olursa olsun hedefleri ile sopa gerekir. Bu nedenle dayanıklılık, sahip olabileceğiniz en güçlü özelliklerden biridir.

Sorunların hiçbir zaman sona ermeyeceğini düşündüğünüz zamanlar olacak ve bu gerçek, sorunlar hiç bitmeyecek.

"Mağaza" kiracı olarak sorunun çözülmesi. Så du trenger å utvikle brede skulders å i affiliate pazarlamayı yenilemek.

3. İşinizi ölçeklendirme konusunda en üst beceri

Deneme mumlukları, ızgara balığı ızgarası ve fremme yemekleri üreticisi.

Şimdiye kadar tanıdığım en başarılı üyeler her zaman teşvik ediyorlar. De vil ikke gå, şuraya gelince, gönderen ve gönderen list. Ve yılda bir milyondan fazla veriyorlar.

Çoğu işletme sahibi tüm yönetim faaliyetleriyle tıkanmış ve ölçeklenmemiştir. Zamanınızı boşaltmak için, ofis işinizi halletmek için bir personel kiralayın, böylece ürünleri tanıtan birincil rolünüzü koruyabilirsiniz.

Şirketinizin ana promosyoncusu olmayı asla kaybetmemeniz çok önemlidir. Ve Daha Hiç düşündüğümüzden daha işinizi ölçekli mümkün olacak.

Ve öğrenme eğrisini daha da kesmek istiyorsanız, sizin için iyi bir fırsatım var ...

İnternetin, otomatik olarak banka hesabınıza 1.250 $, $ 3.300, $ 9.000, hatta $ 18.000 yatıran otomatik sistemden bahsediyorum.

Sistem 22 yaşında Steven Bransfield tarafından yaratıldı. Steven Bransfield bu kesin sistemi sadece iki yıl içinde 1.376.421,03 $ cebe koydu.

on 12 ay içinde dört kişinin altı rakamda bulunmasına şahsen yardım ediyor. Dezenfektan sistem.

Med denne unike træningen får du alle de verktøy du trenger for lage seks figurer om året online resten av livet.

Steven son zamanlarda sadece iki yıl içinde sıfırdan milyoner'e nasıl gittiğini açıklayan ücretsiz bir video yaptı.

Buradaki Bedava Videoyu izle. (İngilizce video)