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Wednesday, 9 November 2016

Some more Coffee Break Tips from Tony Robbins


5 Tips That Will Double Your Opt-In Rates in No Time


Internet marketers are simple people – give them a good product, decent open email rates, and a huge list of subscribers and they’ll be happy all day – every day! However, take one of those things away and we all become vicious!
Today I’ll be focusing on how to increase your opt-in rates and grow your list size. When it comes to lists, bigger is usually better and let no one tell you otherwise. Quality is also important but it’s usually easy to weed out the people who aren’t interested in what you’re selling.
                                            
When talking about email lists, strength is always in the numbers!
I’ve already talked about to how to increase your open email rates and your click-through rates. There isn’t much I can tell you about the products you choose to market or sell other than that you should steer clear of crappy and shady deals and offer people real value. If you have real value and you have decent email open rates, implementing these 5 tricks will help you skyrocket your opt-in rates and increase your profits!

Make sure your opt-in form is visible

You have a great page and people would love to get updates from you – they’ve said so repeatedly! Unfortunately, you’ve buried your opt-in form at the bottom of your page and no one gets to see it, ever. It’s time to dig it out of the gutter and place it somewhere more prominent. Trust me, your subscribe rates will simply flourish after that.

Add your opt-in form on different parts of your page:
-   Feature box
-   Sidebar
-   Footer of the page
-   Your About page
                          
Source: Camping Reviewed – an example of a clearly visible opt-in form on the right.
There is no reason why your opt-in form should appear in one place only – as long as you don’t go really overboard with it, there shouldn’t be a problem if it appears in various places. If your opt-in form is at the top of your page (the most valuable real estate on your site) you will get more opt-in but you will also miss out on collecting emails from people who scroll down when reading and don’t bother to go back up! Carefully positioned opt-in forms allow you to grab email addresses from various parts of your website.

Add a smart pop-up opt-in form

A lot of people find these obtrusive but this really isn’t the case – if your visitor isn’t interested in the offer they will simply click X and that’s that. However, if they are interested in your content and your offers and they forgot to subscribe this will be your last chance to remind them. It’s really simple to add a small pop up to your site that’s going to intelligently display. There are numerous plug-ins in WordPress for that and my favourite is SumoMe. It does a ton of other stuff but I primarily use it to display an opt-in form that comes up when my visitors go to close my website. It costs me absolutely nothing to do it and it generates great results!

Customize your opt-in form

One size does not fit all! There is nothing worse than a generic opt-in form that says nothing about you or your business. If you went through the trouble of adding an opt-in form, go a step further and customize it. Add a short description that talks to your visitor to the intent they had when they visited your page and change those default settings!
                          
The guys from Camping Reviewed added a short description about what people can expect once they sign up and they did away with that horrible ‘Submit’ button. Instead, they crafted a call to action that is much more likely to resonate with their audience!
Another thing – keep your opt-in forms short and don’t ask for too much information all at once. People have no idea who you are at first and are very unlikely to give you their name, birthday, and address all in one go. For people to share that much information there needs to be a certain amount of trust involved. For now, settle for their email address. Remember, if you want your opt-in rates to go up, less is always more.

Start giving stuff away

Gated content is one of the best baits you have at your disposal to get people onto your list. If you have something of value (and I mean real value) invite people to download it after subscribing. Don’t farm for information here – again, email is all you need when you’re opt-in form is offering something in return. Once people get on to your list then you might consider giving them something else in exchange for their name, their birthday, or few minutes of their time for a survey. At this point, people already know a bit more about you so they will be less reluctant to share that information. When giving away content, make sure it’s useful –tips, tricks, case studies, white papers, coupon codes, discounts – anything that will help people achieve their goals faster or save a buck.

Use your popular posts

There a chance that something that you’ve written in the past resonates with people and goes viral. Jump on that opportunity. Add an opt-in form at the bottom of that post and reap the benefits of its increased exposure. Also, edit that post for God’s sake! It might be something that you’ve written when you weren’t in a particular mood but it struck a chord with people. Go back to it, spruce it up, and add links to your other content in order to increase the amount of time people spend on your site. This will give you an opportunity to dazzle them and if you don’t collect an email on the first post, who is to say you won’t on subsequent pages they visit!
There’s a lot more you can do to pump up your opt-in rates but doing this – the mere basics – is something that will make a great difference! You don’t even have to do all 5 (although I do advise it, it’s not that difficult or time consuming) – combining 2 or 3 will already show results. Make sure you’re testing stuff on a regular basis and never go complacent – try new things as they emerge. Change the copy, change opt-in form colours and form placement, and eventually you get the right balance and excellent results!


  By Ivan SrÅ¡en

Tuesday, 8 November 2016

Why should you go for an SEO agency than doing it internally?

Search engine Optimization (SEO) is an online marketing strategy adopted by companies to mark their position in Google’s search results.
                                      
Search engine Optimization (SEO) is an online marketing strategy adopted by companies to mark their position in Google’s search results. This strategy includes sub strategies such as Content marketing, link building and social media marketing. Though it is easy to understand the basics of SEO, if you want to mark a good position in the search engines it is always better to work with professional SEO agencies.
There are two options, either you can hire a team of people and execute your SEO work in house or you can seek the help of a specialized professional SEO agency. 
When it comes to an SEO in house team you can have more control over the strategy. An in house team will be more
coordinated. They can do the work faster and more reliably than any agency. SEO Agencies are always fast and efficient and they have their professional way of approach to their work process.
Working with an in house team is always reachable and easy to clear your basic concerns and doubts on the strategy.
 
When you work with a specialized SEO agency it helps you to work with a team of professionals who are experts in the particular field. They help you to see better results while you spend less money. SEO agencies make it sure to clear a problem immediately if something goes wrong as it is their responsibility to keep their customers happy and satisfied and this ensures more customers in the future. After all, reputation is all that matters. SEO agencies may seem expensive but always remember that the amount you pay is for a team of specialists who are permanently working on a full time basis. The ROI that you receive when you work with an SEO agency is definitely huge when compared to the efforts that you put in. Hence, it is evident that if you are looking for a cost efficient and less effort SEO process then SEO agencies have the advantage.

There are many top SEO firms across the world, however local firms understand the local business environment and the challenges you face; they are also easier to reach, can offer face to face communication and a chance to build trust.
.
 They create a custom SEO campaign that suits your requirements. They focus on website optimization, keyword research, link building, competitive analysis, content development, Google + and web analytics
data and insights.

 source:Free Articles

Something for the Tuesday Blues....

https://www.youtube.com/watch?v=kiStlz2W6t4

Monday, 7 November 2016

25 Golden Rules of Investment - Peter Lynch


Best Internet Marketing Tips to Make Money Online

Internet marketing is one of the  most hassle-free ways that helps you make a lot of money without the need of  making any investment. Countless people across the world depend on  computer-based jobs to make extra money in the comfort of their homes. In this  article, we will dwell on some of the best internet marketing tips to help you  make money online. 
                                                     

If you are looking for different sure shot ways to make money online, internet marketing could be the right thing for you. Internet marketing is one of the most hassle-free ways that helps you make a lot of money without the need of making any investment. Countless people across the world depend on computer-based jobs to make extra money in the comfort of their homes. In this article, we will dwell on some of the best internet marketing tips to help you make money online. 
                                                
  1. Make money online by become an online researcher: Internet-based research job is a great way to make money online. If you love surfing the net and have the knack to do research on various topics, you can take up the part-time job of doing internet research for different organizations. Many organizations including law firms, hospitality sector, marketing departments, finance sector and healthcare departments hire online researchers who can do thorough research for them on a specific topic and provide them with significant information.
  2. Blogging: Bloggers too can earn a huge amount of money online. If you have good writing skills, utilize the same to become a blogger and select any interesting topic that you can write about on a regular basis. The best way to monetize your blog and make it stand out is to write about attention-grabbing themes that are of interest to the masses. How much you earn from your blog however depends on the excellence of your content, using the right keywords, frequency of blogging, and how you publicize your blog to attract more traffic on a daily basis.                                                             
  3. Create video on YouTube: Videos go a long way in increasing online traffic. According to experts, videos are more effective as they easily engage your target audiences by entertaining them. The renowned companies as well as start-ups prefer creating creative videos so as to educate their target audiences about their products and services. By creating relevant videos, you will not only enhance online traffic but also make money online by putting a little effort. Moreover, you can also share these videos across various social media platforms such as Twitter, Facebook, Google Plus Linkedin, etc.
  4. Write an e-book: If you have a flair for writing, you can also write and publish an e-book to make money online. E-books are gaining popularity by leaps and bounds and qualified as well as novice writers across the world have been making sufficient money by writing e-books. There are many online platforms such as Kindle by Amazon, Google Play Store and iBooks by Apple to wherein you can self-publish and put up your e-book for sale without the need of any publisher.                                   
  5. Take up data entry jobs: This job is in huge demand among part-time job seekers as it is one of the simplest ways to make money online. Data entry jobs include captcha entry jobs, typing jobs, job of formatting word documents, converting image to text, filling up survey forms, job-posting assignments copy-paste jobs, and much more. Data entry jobs are highly preferred by retired people, housewives, students and even working people who want to make some extra money. If you have good typing skills and proficiency in English language, data entry jobs would be the ideal choice for you. The more time you spend on data entry jobsArticle Search, the more you earn.
These are some of the finest internet marketing tips that play a key role in helping you make money online. Try these guidelines and watch how they increase your earning capacity


Source:
James Nsien II